What is a Sticky Website?

Question

I keep hearing this term it makes me think of a kid with a lolly pop, but seriously what does it mean???

Answer 1

Ways To Keep Them Coming Back For More

No longer can you just have a brochure style website and expect visitors to come back for more. Savvy website visitors are looking for something more when they visit your site. In the Internet Industry websites are called "STICKY" if visitors stay on them for longer than 5 minutes or they visit more than 3 times a week. Here are some great ways of making your site "STICKY"



Chat Room or Shout Box:

Become an Expert in Your Field and offer Q&A time in your chat room or Shout Box. Allow your clients or perspective clients to Ask you questions and chat with one another. "Office Hours" should be consistent so you can create a following. Advertise your online times in your print advertising and on your business cards.



Events Calendar System:

Keep everyone informed about events in your industry. An Events system allows you to inform everyone who visits your site of events that would benefit them or their business. A system that is easy to update is important because a well kept calendar will keep them coming back for more.



Polls:

Do you want to know what your visitors think? Just ask them will a poll system. A poll system should be easy to change and keep current. This system is perfect for removing the guess work associated with so many businesses. Your clients will be glad you care to know what they think!



Photo Gallery:

Look into a fast loading Photo Gallery System. Show before and after photos or happy clients. This builds trust for new clients and previous clients will love seeing themselves on your site.





Banner Ads System:

Make a little extra money by offering other offers on your site that are Relevant to your business. Share your favorite books on Amazon.com or promote a favorite mentor or excellent product. A system that makes it easy to manage will keep you going.

If you would like to know more

www.maryellengibson.com  I have a bunch of articles

Answer 2

Web site Stickiness

Stickiness is the amount of time spent at a site over a given time period.

Stickiness is often measured in the average minutes visitors spend on your web site. Sometimes stickiness is measured in terms of page views. Getting quality traffic is great, but you need to keep your audience interested. This is where the stickiness factor plays an essential role. Stickiness is achieved by the following elements:

    * Good user interface (UI).

    * Good content.

    * Changing content - if the web site content does not change you will not get many re-visits

    * Your content needs to answer the web visitors question.