What is difference between consultancy and guidance?

Question

I am business of consultancy / guidance. What should be included in name of my firm - Consultancy or guidance? I want less harrassment from customers who are ready to go to consumer Court.

Answer 1

Consulting is more like giving you advice, but guidance is telling you what to do. Ex. a guidance councilor at school will tell the student what classes they need to take. A financial consultant will tell their client how they should or could invest their money, not what they must do. Someone who needs guidance needs direction and told what to do. Someone who needs consulting already has a good idea of what to do but wants a second opinion.