What is direct marketing?

Question

What is direct marketing?

Answer 1

Manufacturer or manufacturer's employee, directly approaching customer for sale of product(s), is known as Direct Marketing.  

Answer 2

Directly marketing to the consumer, ie. Putting the advertising under their nose, not putting it out there and waiting for them to find it.

Example - direct mail (junk mail, emails)

Answer 3

Direct marketing is an interactive marketing system that uses one or more advertising media (snail mail, fax, e-mail, telephone)  to direct a measurable response and/or transaction at any location.

Answer 4

direct marketing takes your ads/marketing of your business directly your customer (like mail) as opposed to TV which covers a broader market but not necessarily your customer