What is marketing research?

Question

What is marketing research?

Answer 1

When you are seeing if a product that you are intrested in is worth investing or getting into

Answer 2

Market research is the process of systematically gathering, recording and analyzing data and information about customers, competitors and the market. Its uses include to help create a business plan, launch a new product or service, fine tune existing products and services, and expand into new markets. Market research can be used to determine which portion of the population will purchase a product/service, based on variables like age, gender, location and income level.