US telecommunications company AT & T has cut short its sponsorship deal with Woods at the beginning of 2010, saying "We are ending our sponsorship agreement with Tiger Woods and wish him well in the future." AT & T join consultancy firm Accenture, who discontinued their sponsorship deal with Woods last year; a host of other companies, including razor manufacturer Gillette and Swiss watch company Tag Hauer have also scaled back their use of the golfer's image from recent campaigns.
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