Question:

Which of these logos do you like, how would you improve them?

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I'm launching a new crbonated soft drink brand in the coming months and right now I'm nailing down the logo.

I've gone through a lot of revisions, and at this stage I need to tell the artists what to change. I've made a ton of revisions in photoshop.

Check out the logo swatch here

http://drinkvivi.com/images/logo%20swatch.pdf

it's a pdf file thats best viewed at 75% magnification

which ones do you like, which ones do you hate? What suggestions do you have?

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5 ANSWERS


  1. 20 because it is simple yet still interesting with the word shape.  Too much and too bright of colors turn people off it makes it look cheap and yucky.


  2. i like  5 7 20 28

  3. 23 and 36, are my shortlist! Best of luck!  ("SftDrink of the Present, Now: Wow -- Always so!"

  4. if the drink is light colored then any of the dark labels like the hot pink wud go but if  the drink is dark then a bright label should go but maybe change the deco of the plants seems too gardeny

  5. What's your product placement? Niche? Is it a healthy drink? Do you have a range of 'hip' flavours? Do you plan on diversifying down the road? Who is your average consumer? (demographic/psychographic) Need to know a bit more about your product you're selling to tell you what I like or don't like. In other words, the logo should give the consumer a feel of the product. Will be happy to offer suggestions/input with this information, either here or private message is fine

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