Who are the girls from the levi's european commercial? (the cheerleaders)?

Question

and how did they get to be in that commercial?

Answer 1

Commercial was produced by BBH London, they handle the majority of the commercials for Levi Strauss Europe.

http://www.bartleboglehegarty.com/

Ad agencies usually have a ton of contacts, model and talent companies they work with to find talent for commercial and ads.