Why are Indian women obsessed with skin fairness?

Question

You see heaps of creams like "Fair and Lovely" on the shelves in Indian shops. You see matrimonial ads looking for "fair"/wheatish girls They usually have a far better chance of getting a good guy, apparently). Where does this obsession come from. and really, is a fair skin more important than a good heart for some people?

Answer 1

It is not a matter of comparing SKIN COLOR with a HEART

It is all about - if you can have both lunch and dinner then why would you like to miss any of them everyday?

It is all about - if you can get something good then why would you be satisfied with something you dont like?

It is all about - if you can have SACHIN TENDULKAR in your side then why would you be satisfied with a 12th player?

People here usually try and search for a good match (may be for years and years) - if they get it, they are lucky and if they dont get, they then get married with anyone!

Thats india and thats indian mentality. (FYI - i am of course very much indian - i am not going against our mentality and anything else but i am just trying to say the truth here).

People show what they dont have and they hide for what they have! 99% hipocrate. (Richer become the richest and poor become poorer). And no one bother about it. :) That is our great INDIA.

Answer 2

indian girls are  the prettiest.

Answer 3

this is the way ppl think ,how do we change their minds.

fair skin is more important for some ppl than a good heart

Answer 4

Because the men are in the false impression that a fair skinned woman will have better s*x than dark complexioned women !

Answer 5

first, everybody in the world wanna look brighter.. next, india is a hot country.. they get darker very easily and they fight against it using fairness cream. there no big deal about it.

why most of the homes r painted with bright couler rather than dark colour? its something like that!!

Answer 6

Unfortunately it's like that in a lot of cultures. Like black girls with lighter skin are always thought to be prettier than those with richer and darker skin color. Same thing goes for Indian people, Middle Eastern people, really any race. Except maybe Caucasians. Unfortunately we are thought of as pasty. Dark skin is just something that too few people embrace.

Answer 7

It all goes back to European dominace in the world. White=Better. Bottom line. So the whiter you look to "better" you are. Similar to the color bias placed on lighter skinned Black people. I work as a photographer and Indian families always ask me to lighten their photos. It's really sickening.

Answer 8

it's a mentally blockment......people r sick who rush for ....

one must see that as a couple they look fine ......that's it.