Why are signs to laundromats sometimes upside down?

Question

I have seen several laundromat signs where the word "LAUNDRY" is upside down. Is there a reason for this? Some sort of historical significance? I've always wondered...

Answer 1

Interesting question.

Most plausible answer I found is that it probably serves as a way to grab your attention.

FTA:

(...) irritating ads or upside-down text may be more attention-getting, and under that theory this ad could be very effective. After all, there’s a long tradition of displaying laundromat signs upside-down or with misspellings

Answer 2

good question, our town laundromat is like that...i think maybe it has to do with the clothes flipping around in the washer?? i dont know