Why do Fererro Rochet come in that hard plastic packaging when it's so wasteful?

Question

Why do Fererro Rochet come in that hard plastic packaging when it's so wasteful?

Answer 1

its true-

i don't buy those nasty so call treats.but when i do receive a box, i use it as a mini paper recycling at my desk.

for christmas, its  better that the wrapping paper.

Answer 2

Because it makes people feel classier when they buy them for others as gifts.  Also, it's part of their marketing, and who doesn't know Ferrero Rochet without their cases? The company executives aren't about to give that up.  

Hopefully they'll follow the trend of "Green" advertisement though.

Answer 3

Because it looks posh ...

... and, by the way, it's spelled Ferrero Rocher ...

Answer 4

Why is anybody using wasteful packaging???  There is plenty of it in the consumer driven society we live in today.