Why do energy drinks become so popular ?

Question

Besides advertisements and sponsoring some sport teams, what

else have caused energy drinks to become popular?? I am trying to write a historical analysis but I can't find the causes of energy drinks popularity.

Answer 1

they r yummy

Answer 2

Well, they became more famous as word got around.

Answer 3

Simple! Many people are very busy these days and are always on the go.

So energy drinks became a popular alternative to coffee.

Answer 4

Stupid gullible kids buy into the mass marketing...

Answer 5

false promises of better mental performance

Answer 6

the guarana...it's like crack! it keeps you up.