Why do people want to make the best coffee in town?

Question

Why do people want to make the best coffee in town?

Answer 1

Never had the worst in town have you!  Coffee is a near religion for some of us, so it better be good.  Mostly they're lying on those painted on the window ads, and are just trying to bring in customers.

Answer 2

to get lots of customers and make lots  of money because if people know u make good coffee they will flock to you

Answer 3

maybe because coffee is seen as a metaphor for s*x in psychological circles

Answer 4

If you're going to have a restaurant, you're going to serve the best food and drink you can....ergo, the best coffee.

Answer 5

because only the best is good enough

*_*

Answer 6

there used to be about 4 main coffee companies in Melbourne, now there is over 30, all saying theirs is the best coffee, it is a ploy for market share of the big, and growing, coffee culture in Melbourne

Answer 7

wtf?

Answer 8

don't know if you've ever heard of coffee klatching, it's where

people would gather and have coffee and chit chat, a social

thing for sure, and if you want to make something you want

it to taste perfect right?

Answer 9

Coffee roasting is a delicate art and craft. It requires technical skill and improvisational mastery. To bring about the essence and flavor of the coffee bean requires serious training and constant dedication.  A good barista is constantly striving for espresso perfection. Making espresso is a continual battle against the array of environmental factors and variables.