Why is Yorkie's chocolate not for girls!?

Question

Why is Yorkie's chocolate not for girls!?

Answer 1

Yorkie was launched in 1976 to take on female-targeted brands such as Cadbury’s Dairy Milk and provides a chunkier alternative to the slimmed-down Dairy Milk bars. Consistent early advertising featuring the famous ‘Yorkie Trucker’ had firmly positioning Yorkie as the ‘big and chunky’ chocolate bar for men

So now they are trying to go back to their roots by saying that it's not for girls, though they do make a special girl version that is wrapped in pink.

Answer 2

http://en.wikipedia.org/wiki/Yorkie_(cho...

READ THIS.

Answer 3

its a type of advertisment which is stupid but makes it more of a temptation so girls will buy it so like say "hey i have a yorkie" (sarcastically) and guy will buy its to try and look cool lol