Question:

You tube swot analysis?

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  1. You tube swot analysis, strengths, weakness, opportunity and threats.  

    Youtube Strengths:

    1. since youtube was acquired by Google, one of the main strengths is the unlimited resources available to them from google in form of money, political connections and worldwide reach.
    2. YouTube is also ranked among the top 20 traffic site in the world so it brings some serious eyeballs in form of dedicated users
    3. Youtube is being consumed as a TV channel where people find the songs and videos they are looking for and play them again and again
    4. Number one video site

    You-tube Weakens

    1. Doesn’t have an up to par way to deal with copy write infringements; only current way is via take down requests.
    2. Revenue model is still not clear, initial attempts for bringing in substantial revenue by youtube failed and subsequence attempts by google with actions such as video ads also failed.
    3. Burn rate is very high, still not a profitable business

    You tube Opportunities

    1. Market is willing, able and ready to consume multimedia content in a way never possible before, internet is getting faster and cheaper everywhere and being able to find professional and immature video content is a growing need.  
    2. growing international markets

    Youtube Threats
    3. There are other video sites in the market growing fast
    4. Networks have been searching hard to find a viable solution to compete with youtube; they have the resources but most importantly they have the “content”. If they were to bundle the in demand content with long tail user generated content, the networks can really put out something that can gain momentum
    5. Cost of creating clones is so low a unique startup can come up and done right can easily grow very fast; just like youtube did themselves.


  2. SWOT Analyses of DOM Tubes

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